Last year, many clinics have become a part of GCR Internationally Accredited Clinics and started to use many of our tools for increasing their reputation as well as the quality of their treatments and equipment.
Global Clinic Rating was curious how it influenced their revenues, patient bookings and also reviews that they receive from them. Reaching out more than 100 accredited clinics, we found out, that accredited clinics achieved 35 % total clinic revenue growth in 2017. Furthermore, we would like to give you more insights on this statistics in this blog post.
Worldwide average clinic GCR Score in 2017: 2.03
GCR Accredited Clinic average GCR Score in 2017: 3.80
GCR International Accreditation has significant impact on the results in the medical clinics worldwide. To make the impact more tangible, it was measured in 4 important areas – New patient leads, New patient bookings, New patient reviews & outcomes, Total clinic revenue.
TOP 10 countries with the most significant growth
* Due to small sample size in Costa Rica, we don’t display the full figure
Country: Sample of countries monitored for our GCR Accreditation 2017 survey.
New Patient Leads: Through the increased trust gained by being “internationally accredited”, the promotion of its GCR Score and implementation of “best practices” clinics usually gain an increase in new patient leads.
New Patients Booked: When 2 clinics of similar cost are compared, patients will book with the clinic that has a higher GCR Score, and has been GCR Accredited.
New patient reviews & outcomes: Clinics get more online patient reviews and outcomes through using the GCR patient tool in clinic, via email / SMS. New patient reviews and outcomes are also influenced by increased patient satisfaction and increased patient numbers.
Total Clinic Revenue: Clinic reputation usually has the highest influence on overall clinic revenue, either through higher treatment costs or higher patient numbers. However, it can of course be negatively influenced by the political or economic situation of the country.
Some clinics have seen their overall GCR Score drop in 2017. This is due to the criteria of the GCR becoming stronger through the addition of more clinics and data. Regular updates and investments into the clinic level of expertise, facilities, services and patient feedback need to be made for the GCR Score to remain the same or increase over time.
The average growth in 4 areas calculated from clinic data compared to 2016
What influence can have GCR accreditation for your clinic?
We are trying to give your further insights on how does GCR accreditation affect your business, and we have created ROI calculator. See how your revenues can grow with the GCR Accreditation here: https://gcr.org/about/roi-calculator
In case that you want to become a part of GCR Internationally Accredited Clinics, just feel free to contact us anytime.